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The Competitiveness Evaluation and Empirical Research of Sports Tourism Industry for China's City

Bing Zhang, Song Gao, Jianjun Zhang, Quanhong Zeng, Ming Li


Based on the multi-angle and full-range in-depth analysis of the city sports tourism industry, it develops a scientific and reasonable evaluation index system to evaluate the urban tourism industry. It uses Analytic Hierarchy Process, with a combination of macro and micro, in-depth analyzes the competitiveness status of our urban tourism industry, tries to find the cause and improvement measures that impact urban sports tourism industry, and finds countermeasures to improve our city's comprehensive strength and enhance international competitiveness. Research shows that sports tourism industry an important part of the city's comprehensive strength, has become an important development direction to improve the urban competitiveness; the development level of sports, the hold of major international events and particularly the number of well-known sports clubs are important factors that affect the competitiveness of the sport tourism industry.


Urban sports, tourism industry, evaluation, analytic hierarchy process.

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